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More ROI Videos has proven to show more ROI, as 83% of businesses claimed to get benefit from them. Although video making is time consuming and even require you to throw in some cash, but the results are worth it. And as the technology is advancing, video editing is becoming easy and you can even edit on your smartphones as well. Remember, it is the quality of content that matters not the quality of video. Builds Trust When you are able to build trust among your viewers, they will automatically flock into your website, and the chances of conversions will rise significantly. Thus, your target should be building trust and credibility among your viewers. Don’t sell them, give them interesting and useful information, and they will come to you themselves. And when it comes to building trust, what could be better than using videos to spread the message as it will engage the viewers emotionally. Search Engines Likes Videos When you have featured videos on your webpage, the time spent by an av